3 May / 19
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Energy-Star Rated Products Are Popular With Homeowners

Marketing    Odds & Ends
We’ve talked about ENERGY Star a few times on this blog and we are always impressed with the amount of marketing support and education that they offer its partners. Consumers know that ENERGY Star is a reliable rating and often look for products that are ENERGY Star certified. As we...
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24 Apr / 19
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Shoulder Season Opens Up Opportunity for Selling

Marketing    Odds & Ends
It’s that time of year when winter just won’t go away, yet spring is knocking on the door. Homeowners want to turn the heat down to save on heating costs but it gets just too cold at night. Smart thermostats offer a great option for homeowners to manage their indoor...
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12 Apr / 19
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Impact of Energy-Star Certification on Consumer Purchases

Marketing    Odds & Ends
ENERGY-STAR rated Products Are Popular with Homeowners   According to a survey by the Consortium for Energy Efficiency (CEE), more than 45 percent of U.S. households report purchasing an ENERGY STAR® certified product. Homeowners agreed that products that had the ENERGY-STAR label influenced their buying decision.  This is good news for...
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28 Mar / 19
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Top 3 Challenges of Smart for HVAC

Marketing    Get Smart Smart Tools
The evolution in adoption of smart home technology has dramatically influenced today’s HVAC industry. Systems and devices are smaller, smarter and more efficient than they’ve ever been.  Because of this, HVAC companies have to change the way they look at the products they stock and how they run their business....
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21 Feb / 19
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Keeping the Oppritunity in Connected Products Simple

Marketing    Odds & Ends
Smart technology has evolved at a progressive rate. Has your business followed the trend?  When smart products first took off they were only found in high-end homes. Now, smart technology is part of Main Street America and lives in many of our everyday household products. Whether you serve the young...
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7 Feb / 19
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Self – Diagnostic Tools with Gary

Marketing    Odds & Ends
Self-diagnostics tools are common in both residential and commercial HVAC, but are they beneficial?  Our own Gary Hsieh offers his insight.   Are self-diagnostics more residential, commercial, or both?   Self-diagnostics are prevalent in both commercial and residential.  Commercial applications/products tend to focus more on having an informed building manager...
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24 Jan / 19
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Smart Home Question & Answers

Marketing    Odds & Ends
What homeowner challenges do you see when it comes to smart technology?   One of the biggest challenges we see when it comes to the homeowner is adoption. While the early adopters have embraced the connected home, some mainstream America homeowners are struggling with taking that first step.  There are...
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10 Jan / 19
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How to Sell Smart

Marketing    Odds & Ends
When smart homes were first introduced they were reserved for the custom, exclusive residential community. Today, home automation and smart products have become much more mainstream. As an HVAC contractor, how do you sell smart into the home?   The biggest point to consider is your customer. There are various...
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6 Dec / 18
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Marketing Programs for Contractors

Marketing    Odds & Ends
LUX CEO Rob Munin recently did an interview with The News about what manufacturers offer contractors to help them marketing themselves and their services.  In case you missed the story in the March 5 issue, here’s a recap and an extended &A from Rob.   What marketing tools does LUX...
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29 Nov / 18
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One Device to Manage heating & cooling

Marketing    Odds & Ends
The more a product makes life easier for the homeowner, the more apt they are to purchasing. For HVAC professionals, products that span multiple duties are a win.  That’s why we introduced the GEOx.  The GEOx is perfect for those customers with the need for high-end, multi-stage system control and...
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