12 Feb / 20
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View from AHR Expo

Marketing    Odds & Ends
We had the pleasure of attending AHR Expo in Orlando last week and the opportunity to connect with long-standing customers and partners and, of course, got to meet some new folks as well. We always find it fun to go to these industry conferences. A big takeaway for us with...
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5 Feb / 20
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Consumer Love for ENERGY Star

Marketing    Odds & Ends
About six months ago, we shared a fantastic graphic from ENERGY Star about the purchasing power of ENEGRY Star certified products with homeowners. Here is a quick link for reference: https://pro.luxproducts.com/2019/05/03/energy-star-rated-products-popular-homeowners/ There is no doubt that products that are ENERGY Star certified are more attractive buys. And, the ENERGY Star...
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28 Jan / 20
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LUX KONOz Adds Samsung SmartThings Integration

Marketing    Odds & Ends
LUX KONO has been a strong seller for JCI – its combination of smart features coupled with its sleek design and affordable price point makes it a hit for homeowners. And now, the LUX KONOz, a ZigBee 3.0 certified smart hub thermostat is now integrated with Samsung SmartThings Hub. What...
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24 Jan / 20
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Smart Home is Growing at TecHome Builders Summit

Marketing    Odds & Ends
We had the opportunity to attend the TecHome Builders Summit last month in Washington DC. This is a great conference targeted to the residential home builder industry. TecHome Builders Summit is a hosted-style event that drives extraordinary progress on technology for the nation’s biggest and most progressive high volume, multi-family...
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16 Jan / 20
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Smart Home and CES

Marketing    Odds & Ends
We took some time away from the blog over the holidays, but we are back and excited about the new year. 2020 kicked off with the largest consumer electronic show – CES – last week in Las Vegas.  As expected, smart home devices were abound.  According to Parks Associates, nearly...
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12 Dec / 19
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Dept of Energy Heating Cost Stats

Marketing    Odds & Ends
The Department of Energy recently released the average heating costs for households this upcoming winter. The good news is heating costs will be slightly lower due to an above average temperature winter.  It’s anticipated that natural gas and electricity bills will decline by 1%, home heating oil by 4%, and...
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10 Dec / 19
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Isn’t it Time you Read The News?

Marketing    Odds & Ends
If you haven’t found time to flip through a recent copy of The News magazine, you are missing out. The past few issues have had some great articles around the HVAC industry and how to upsell to customers. We usually share with you our own insights and thoughts around market...
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3 Oct / 19
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Smart Thermostats for Rental Properties

Marketing    Odds & Ends
If your customers own rental properties, have you suggested a thermostat upgrade to them lately?   We know that smart thermostats are great for the typical residential homeowner.  Features like the mobile app, geofencing, voice assistance compatibility are all things that make daily life easier.  Smart thermostats are also great...
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22 Aug / 19
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Gearing Up for Fall

Marketing    Odds & Ends
Last week we shared some tips for closing up a summer home. While not a direct selling opportunity piece, the content offers a soft-selling approach to making your business more relevant – and seen as an HVAC resource beyond just maintenance and emergencies.   This week, we thought we’d tackle...
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15 Aug / 19
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Using Summer Closeup Season for Upselling

Marketing    Odds & Ends
As we enjoy the last few weeks of summer, like most businesses you are likely looking ahead to the next season’s selling opportunities.  Many families will be packing up their cottages for the season. This “closeup season” opens the door for many HVAC businesses to upsell their services – ensuring...
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